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Gaming & Interactive Entertainment

Gaming & Interactive Entertainment

Interactive entertainment merges art, code, and law. Each title involves ownership of creative assets, monetisation mechanics, and community-driven engagement subject to complex regulation. We structure IP and licensing arrangements, negotiate publisher-developer relationships, and design user-terms and monetisation policies aligned with consumer law. Our expertise covers esports governance, sponsorships, and digital-content regulation under EU directives. We help creative teams and investors maintain artistic control while ensuring legal robustness. The goal: innovation that entertains globally, operates compliantly, and scales securely.

European (EU)

  • Copyright in the Digital Single Market Directive (EU) 2019/790 – The Copyright in the Digital Single Market Directive modernises EU copyright law for the digital age, ensuring fair remuneration for creators and balanced access to content online. It introduces new rules for platform responsibility, content sharing, and text and data mining, promoting innovation, cultural diversity, and legal certainty in the European digital economy.

  • Software Directive 2009/24/EC – The Software Directive provides legal protection for computer programs as literary works under EU copyright law. It grants exclusive rights to software creators, including rights of reproduction, distribution, and adaptation, while allowing limited exceptions for interoperability and security. The Directive ensures innovation, fair use, and legal clarity in the European software industry.

  • E-Commerce Directive 2000/31/EC & DSA (EU) 2022/2065 (platform duties) – Together, these instruments form the legal foundation for online services and digital platforms within the EU. They establish clear rules on online liability, transparency, and content moderation, defining the responsibilities of intermediaries and marketplaces. The framework ensures a safe, fair, and accountable digital environment, balancing innovation with user protection.

  • General Data Protection Regulation (GDPR) (EU) 2016/679 (player data, minors) – The GDPR sets the EU-wide standards for processing personal data, ensuring that individuals’ privacy and information rights are protected. It applies to all organisations handling user data — including online platforms, gaming, and digital services — and imposes strict rules on consent, transparency, and data security, with special safeguards for minors and vulnerable users.

  • Unfair Contract Terms 93/13/EEC & Consumer Rights 2011/83/EU (in-app purchases, refunds) – These Directives protect consumers from unfair contract terms and unclear commercial practices, especially in digital and online transactions. They ensure that contractual clauses are transparent, balanced, and not misleading, and that consumers enjoy clear rights regarding in-app purchases, withdrawals, and refunds, fostering trust and fairness in the digital marketplace.

  • Audiovisual Media Services Directive 2010/13/EU (as amended) for certain video services/ads – The Audiovisual Media Services Directive establishes the EU framework for television broadcasting and on-demand video services, including online platforms and streaming providers. It sets rules for advertising, sponsorship, and protection of minors, while promoting cultural diversity, media freedom, and fair competition across Europe’s audiovisual and digital sectors.

Bulgaria

  • Copyright and Related Rights Act; Computer Programs protection rules

  • Personal Data Protection Act (GDPR implementation)

  • Consumer Protection Act; E-Commerce Act

  • Competition Protection Act (loot boxes/ads—case-by-case)